👉👉 Notice Target did not beef up in SEO, influencer or content. 👉👉 They got a CMO
👍 Target 🎯promoted Lisa Roath to executive vice president and chief marketing officer. The executive’s appointment, which goes into effect immediately, comes as Target has seen sales growth slowed by a sluggish economy 🌩️ and follows a recent controversy 🌩️ over how the retailer handled conservative backlash to its Pride collection.
🤔 If you can't afford a full time world class CMO but still need to make sure all your marketing works, a 💡Fractional CMO 💡is your ticket. I bring over 40 years of success and expertise with some of the most iconic brands in the world in branding, digital & direct. Contact us and let's get your sales up 📈